There are a zillion iPhone applications, from lie detecting to figuring out what your next hair style should be, but none to beat the Durex Baby application. Although done as a trial, it’s super cool and insightful. Remember, men are a clueless bunch anyway and based on the behavior of men, their aversion to wearing condoms and the fact that they don’t give a shit about STDs, this innovative application shows men the downside of not wearing condoms. It makes a great connect between condoms, men, contraceptives and the brand in question, Durex. Click here.
Is your marketing insightful? Does it connect with people?
Give it some thought.
Don't forget to wear a condom tonight!
SilentDog
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